The gentlebirth.org website is provided courtesy of
Ronnie Falcao, LM MS, a homebirth midwife in Mountain View, CA
An interactive resource for moms on easy steps they can take to reduce exposure to chemical toxins during pregnancy.
Other excellent resources about avoiding toxins during pregnancy
These are easy to read and understand and are beautifully presented.
Building A Practice
- This course was created by Laurie Posey M.Ed. and Jen Page M.Ed.
at Partnerships for Training in collaboration with Julie Marfell ND, RN,
CS, FNP at The Frontier School of Midwifery and Family Nursing.
Building a Practice In Your Home Community
Thinking of starting your own practice? This site is designed to help certified nurse-midwives, nurse practitioners, physician assistants and others set up and run their own healthcare practice. Here you will find a wealth of resources to help you plan, grow and sustain a successful healthcare practice in an underserved community.
up A Web Page - All Ob/Gyn physicians and health care providers are
welcome to add their own page at:
The NAPSAC directory (National Assoc. of Parents and Professional for Safe Alternatives in Childbirth) is a great directory to find doctors, midwives, resource people, etc.
Rt. 1, Box 646
Marble Hill, MO 63764
If You Have a Publicity Problem, The
Publicity Hound Has Your Solution
There is an outfit found in many states called Pathways To Well-Being.
This is a holistic group of health practitioners.
The Association of Labor Assistants and Childbirth Educators
P.O. Box 382724
Cambridge, MA 02238
Phone (617) 441-2500
We offered a birth choices fair that summer where all the local hospital
birthing centers, the 3 birth centers run by midwives, all the various
kinds of childbirth teaching orgs, and so on had booths, etc. We had about
100 couples come through in 2 hours. For the first ever, this was a great
start. And the community feeling and support was wonderful. I hear that
the year after I left they did it again and had about 5 times the numbers
of folk come through.
make up pamphlets and put them in every childbirth related book in the
libraries and bookstores. Also make up a T-shirt saying... pregnant? ask
me what a doula does or something.
In starting my own practice, I have budgeted several hundred dollars
for marketing, which will include an ad in the Yellow Pages, an ad in the
local newspaper at least one Sunday a month (the ad will usually be a congratulations
to such and such a family on the homebirth of their baby .... complete
with a baby picture), a brochure on the practice (describing both midwifery
and homebirth), and business cards. And incidentally, the newspaper article
that favorably discussed my first local homebirth client and my practice
last month was done after I wrote a letter to the editorial staff suggesting
that this might make an interesting topic - have to say I was surprised
when they responded, but it might be worth a try if some of your live in
smaller towns and want the publicity.
Press releases are a very inexpensive way to educate your local community.
Then once compiled they can also be used in other ways.
I've been considering having my card put in our church bulletin, since
there always seem to be pregnant women at our church.
I always pay the $25 or whatever for my card to be in the school paper
or temple bulletin. I never advertise in the big time papers, too costly.
It gets my name out there, and my logo, and since I support the PTA and
the temple anyway, it kills two birds with one stone.
My partner and I have used flyers. We have really put up only a few,
but the response seems good. I don't know how many actual clients we have
received because of them yet, but I have heard.."I saw your fliers in ___,
they look great!" countless times. I think that LLL leaders would be hesitant
to hand out fliers because they probably shouldn't be promoting private
businesses through LLL.
I remember posting this a long time ago, but my idea is to put literature
(cards/pamphlets) in every childbirth related book at the library. (and
if you're daring, bookstores)
I am looking for input on how to (low-budget) market our birthing services.
. . . Our biggest easier for the occasional transport in to the hospital.
competition is actually moms who choose to drive into Eugene to the big
medical center as opposed to our 21 bed community hospital. . . .
Hold some community education classes about antibiotic-resistant bugs and implications for pregnancy and childbirth; be sure to mention that the worst nasties are to be found in teaching and university hospitals. Point out the ways in which each intervention increases the risk, especially in an environment where the bugs have been cultured on door handles and bedrails. Then point out how your midwifery care reduces moms' needs for those interventions.
Ideally, you could get some stats about rates of infection at the various places. Interesting stats would be numbers and types of infection in general in the hospital, and in NICU.
Oh, for full effect, be sure to show some pictures of flesh-eating bacteria, i.e. necrotizing fasciitis, but be sure to call it flesh-eating bacteria. :-)
Oh, of course, be sure to mention the horror or having an antibiotic-resistant something set up residence in your spinal space.
And be sure to end with a nice, calm video of birth-center type births
. . . "Gentle Birth Choices"?
Interview Questions for Midwives to Ask Clients
"Getting Clear" Questionnaire
Homebirth Disclaimer by Joan Mershon CP
Midwife's Financial Agreement / Informed Consent
Home Birth Financial Agreement
|About the Midwife Archives / Midwife Archives Disclaimer|